Sophia Höfling3 things startup founders can learn from the Mittelstand, not Silicon ValleyIn Germany, traditional small and medium-sized enterprises (SMEs) are referred to as the Mittelstand — companies in the middle. For a…9 min read·Aug 2, 2023----
Sophia Höfling7 artifacts for effective product development (incl. templates) — part 2This is the second of a two-part article. You can read the first part here.9 min read·Nov 22, 2022----
Sophia Höfling7 artifacts for effective product development (incl. templates) — part 1Product development is complex. You have to do the product building AND create the system needed to make the building happen.9 min read·Sep 5, 2022--2--2
Sophia HöflingThe importance of collaboration in product discovery (and how to get it right)If you want to build truly outstanding products that are feasible, valuable, viable, and valuable collaboration is essential…8 min read·Mar 25, 2022--1--1
Sophia HöflingIt’s time we move to life-centered product developmentUser-centered product development has been the mantra of the tech industry for decades. While I’d argue most companies still fail to fully…10 min read·Feb 10, 2021--2--2
Sophia HöflingA 4-step guide for day-to-day product discoveryBuilding successful digital products requires two things: building the right product, and building the product right.9 min read·Nov 29, 2020--16--16
Sophia HöflingLearning by doing: My first years as a manager in a tech start-up — Part IV: Self-managementSome years ago, when I had just started my first management position, I attended a leadership training seminar called ‘Self-Leadership…8 min read·May 26, 2020----
Sophia HöflingLearning by doing: My first 3 years as a manager in a tech start-up — Part III: People developmentWatching the Netflix documentary about Bill Gates, one quote from his mother struck me:9 min read·Nov 9, 2019--1--1
Sophia HöflingLearning by doing: My first 3 years as a manager in a tech start-up — Part II: Onboarding“While organizations recognize the importance of onboarding, that doesn’t necessarily mean they are getting it right.” (Human Resource…8 min read·Sep 1, 2019----
Sophia HöflingLearning by doing: My first 3 years as a manager in a tech start-up — Part I: RecruitingUntil some years ago, my stereotypical picture of a manager was that of a mid-40 old man who had done the job that the people in his team…8 min read·Jul 25, 2019--1--1